Little Shop Owner is an interactive sticker dollhouse where kids become shop owners. They can mix and match decorative elements to create their own products. Originally a simple handmade sticker book, Little Shop Owner has evolved into a 3D dollhouse that kids can easily assemble. Each shop has a puzzle-like base that connects to others, allowing children to build their own little town!


First Prototype: Folding Book

First Prototype: Folding Book

Model Prototype: Doll-house

Physical Prototype: Doll-house

Model Prototype: Town

Physical Prototype: Town
In June 2024, I made a sticker book for my nieces, where they could mix and match cupcake toppings. I loved seeing the instant smiles on their faces as they created different cupcakes—and stopped fighting each other, lol! After sharing the idea on social media and receiving great feedback, I started to take the project seriously. I illustrate every product and shop digitally using ProCreate and Adobe Illustrator and created 3D model using SketchUp.
I invested in a cutting machine, high-quality printer, and a lot of sticker paper to create a solid prototype. Through R&D, I made several improvements, and the biggest decision was to turn the project into a dollhouse instead of a book, making playtime longer and more interactive. Now, with various shops, kids can not only become shop owners, but also the mayor of their own little town! And instead of playing alone, they can invite friends to join them in their growing town.
Animation made by Wawan Saputra @aronzblackz on Instagram